@inproceedings{glowik:hal-00460209, TITLE = {{Doing business in the CEE. A comparative franco-german study in light of the financial and economic crisis}}, AUTHOR = {Glowik, Mario and Morace, Christophe and Gourv{\`e}s-Hayward, Alison}, URL = {https://hal.science/hal-00460209}, BOOKTITLE = {{17th Annual Conference on Marketing and Business Strategies for Central \& Eastern Europe}}, ADDRESS = {Vienne, Austria}, HAL_LOCAL_REFERENCE = {9193}, PUBLISHER = {{Vienna University of Economics and Business}}, PAGES = {pp. 81-99}, YEAR = {2009}, MONTH = Dec, KEYWORDS = {Financial Crisis ; Internationalization as a cyclical process ; Cross-cultural perspectives ; Central and eastern Europe}, HAL_ID = {hal-00460209}, HAL_VERSION = {v1}, }